Tag Archives: ad campaign

Fly Me To The Moon! 1967 Cosak by Dormeuil Mens Suit Advertising Campaign

The competition for mens suiting was fierce throughout the 1960s – an absolute essential piece of every working man’s wardrobe, while also a time that signalled the decline of this timely tradition.

More than ever, ad men and women were looking for new and exciting ways to capture the attention of dapper gentlemen around the world.

This 1967 Ad Campaign for Cosak by classic French textile company Dormeuil displays the fun they had doing just that!

Obviously inspired by James Bond or any of the other number of mens genre media / plus the overall futurist movement of the 60s; the campaign features a well-dressed man in several of the classic suit designs alongside a bombshell blonde, and it appears they are prepping to go to space…or are in space already? Not quite sure all the exact subtleties of the scenario…its all very entertaining and more than that – stylish as ever!

These images appeared in Tailor & Cutter magazine, and were found courtesy of Voices of East Anglia. 

We were drawn to these images while doing some research finding we were lucky enough to have a Dormeuil cloth suit of our own. We recently uploaded it into the {SHOP} so click here to check out the listing, or scroll below for a quick look!

 

Classic 1960s Mens Vintage Graphic Stripe Ivy Style Secret Society Playboy Blazer

PIT TO PIT: 22″
LENGTH: 33″
SHOULDER TO SLEEVE: 33″

{BUY NOW}

 

Super rad find, in our eyes! Hope you, or someone deservingly discerning you know, thinks so too!  Share it, or comment below to tell us what you think!

Really cool to find out that this piece comes from a certified lineage of cool!

Remember XIXIXI gets you 25% off in the {SHOP}

So, check it out now!

Until next time,

{theEye}

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{STYLE WISE} What Men Want To Buy: Rad Sweaters from 1930s Catalogs!

1930s catalogue- what men want to buy- the eye of faith vintage

What men want to buy . . .

I guess not much has changed. Like you all, I’ve been out and about searching for Xmas treasures, and I swear I saw every single one of these pieces in almost every {Present} day retail store out there! It’s really amazing.

tommy-hilfiger-fall-winter-2012-campaign1Tommy_Hilfiger_FW_2012_Ad_Campaign_1tommy-hilfiger-aw-2012-advertising-campaign-5

Tommy Hilfiger Ad Campaign 2012-13; 1930s styles relived for the ages. . .  

One big difference you’ll find, however (other than the incredibly low prices of the 1930s), is the quality of these garments would be resoundingly higher than the versions you can find in stores today. That’s why I try mostly to stick to vintage on a budget, because chances are if it’s lasted all this time in great condition, it’s gonna keep delivering year after year as it has since its inception. So when it comes to sweaters go big (price-wise) or go vintage.

Ads from the 1930s are beautiful, and I just picked out a few stand-out moments that display the vivid vibrancy of the clothes you could find of this time. Would love to see a bit ore of that come back . . . but, it always does!

You just gotta hang in there.

1933

This is a tear from a German catalog dating to 1933. I’m loving the layout they’ve got going on – c’est moderne. But, I also love how the sweaters are styled. As you can see…texture is key. Not to mention, striped cardigans are still the rage!

supreme- mohair cardigan f:w 2013

This is from the SUPREME Lookbook for Fall 2013/14.

1930s vintage sweater inspiration- the eye of faith vintage

Check out those bold colours, and I love the pop of green in the tie. Wish you could find more sweaters with a more generous opening at the collar to display shirts as finely as Jacques does. It’s formal, but relaxed. I like this outfit quite a bit.

1930s sweater vest -german catalogue photo- the eye of faith menswear

Again, the colours of this piece are spectacular. Set against the ivory knit, all those colours almost become neutral and could virtually be worn with anything. Love the pattern of the graphics, and the intricacy of it all. Sporting a dapper watch never hurts, either. I think guys don’t sport cool sweater vest enough these days . . . so why not get inspired?

1930s mens catalogue cover- sweater- the eye of faith vintage

This guy is cool. His sweater is even cooler. This one is all about texture, not to mention details. Check out those buttons at the collar – how amazing is that?! Paired with a polka-dot tie, it goes to show that classic looks don’t need to be dull to pack a sophisticated punch. In fact, it takes a bit of panache to take it to the next level.

Now lets put our {STYLE WISE}-ness to work. This is from our {SHOP}:

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We’ll take the spirit of these gems and imbue them into this piece which is a vibrant reclaimed vintage sweater from the 1960s by heritage brand LONDON FOG. It really packs that punch we were talking about using colour, pattern, and texture for a refined and sophisticated garment that doesn’t shy on making a statement.

It’s all about playing your cards right in life, and the one mistake you could make is playing it safe, because you’ll just have another hundred people one-upping you from the spotlight you deserve.

Classic doesn’t mean boring. It means timeless. Just as we have shown “What Men Want to Buy” in the 1930s is pretty much the same stuff you can find now. We can take the same spirit of our inspiration of 1930s sweaters and find them in great pieces like this great LONDON FOG sweater from our {SHOP}.

If you’re {STYLE-WISE} like that, you can also save a pretty penny by investing in clothes that will stand the test of time (and your washing machine, for that matter).

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Interwoven Toe and Heel Socks- 1930s menswear- ad campaign, the eye of faith

I never said EVERYTHING doesn’t change. Some things change a lot!

Hope you feel all inspired and giddy.

Talk soon!

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Don’t forget to check out our {SHOP} for some great finds!

Use code XIXIXI and receive 25 % Off!

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+NIL DISPUTANDUM DE GUSTIBUS+

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Until next time,

{theEye}

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The Eye of Faith Presents ++The Boss of the Plains ++ {True Stetson-Loving Wisdom}

The Eye of Faith pays tribute to the Stetson – “The Boss of the Plains”. So domineering in it’s stature and presence, there is no way to go by unnoticed in one of these finely crafted  bad boys. A creation that can truly elevate oneself beyond the everyday is a hat, and having the best never hurts. Domat Omnia Virtus. That’s what they say, after all.

If you are a fan of our photos on LOOKBOOK, you’ll definitely remember this look. We called it “A Night at the Improv” in honor of the shirt, but you definitely have to admit the vintage Stetson adds that ultimate something!

Check out these vintage Stetson ad campaigns from the 1950s we found over at Mister Crew. This is the ultimate in timeless and classic menswear. Most of the outfits you can imagine looking superb to this day!

It’s always fun to shake it up a little, but whether you’re looking for something “classic” or something a little more untamed, there’s no denying the power of those subtle details that really finish an entire look. It’s those little touches, such as the Stetson, that really help pull a look together. And really, it’s more than just a look – it’s the ability to harness your own powers over people’s perceptions. Now, that’s pretty wicked {excuse the pun}.

These are the things, we are often missing in our day-to-day. So, we encourage you to go forth and show the world what you got. Be the Big Boss. Fool the world!

+ DOMAT OMNIA VIRTUS +

{Excellence masters all things…}

There is only one brand of Stetson out there,  that is something you can’t fool anyone about. It’s these little pieces of history that really make us feel like life truly is something special!

Make sure you CHECK US OUT on LOOKBOOK, where you can see some of our looks with many more to come…

Until next time,

{THE EYE}

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Ad Libbing: Vintage Advertising [1960s-1970s] – Hook, Line, and Sink Um!

When you’re out of words, it always seems those damn advertising guys and gals have a dozen! Now, we’ve been browsing the E.O.F. Collections for something juicy for you fine folks and came across some dandy and outrageous ads from the 60s and 70s.

Picked out of a few of the favourites. These ads are both humorous and shocking. Read the headlines and laugh, but don’t say we didn’t warn you- some of the featured ads are both racy, scandalous, and above-most politically incorrect!

Nevertheless they are a fine testament to the fancy and folly of our modern day! As well as leaving us wondering just how much truly has changed in fourty or fifty years?

Have fun with these ones!

Yours truly,

-The Eye x

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